luc poirier sat with two other business figures and chose to back a founder whose story began far from boardroom language and closer to daily life. Alexandre Mentink, once known to many through his former relationship with Alicia Moffet, used his appearance on Dans l’œil du dragon to present CarryU as a business built from necessity, timing, and a new start.
What began as a personal reset became a pitch about connected accessories for travel and movement. The result was an agreement worth 250, 000 dollars for 20% of the company, with Luc Poirier, Dominique Brown, and Georges Karam joining the investment. For Mentink, it is a practical milestone. For the Dragons, it is a wager on a simple idea with room to grow.
How did CarryU get the attention of Luc Poirier?
CarryU focuses on connected and secure accessories for travel. During his pitch, Alexandre Mentink presented a system designed to attach and secure a phone to the body, a product aimed at making movement easier and safer. He also showed other items from the company, including travel suitcases and practical bags.
That mix of usefulness and broad application helped draw interest. Luc Poirier said in a press statement that what stood out about CarryU was its potential for large-scale use. He described it as a simple technology that could fit into several industries, which is the kind of project he likes to support.
For Mentink, the road to that moment was shaped by change. He explained on the program that he became a content creator through his former relationship with Alicia Moffet and that his followers now also watch his day-to-day life with his daughter, Billie Lou. After the separation, he needed a new job, and that is when the idea for his own company took shape.
Why does this investment matter beyond one deal?
The agreement is not only about capital. The partnership is meant to structure CarryU’s growth, support the development of industrial partnerships, and speed up access to the market. That gives the company a clearer path from pitch to execution, which can be difficult for early-stage businesses that are trying to prove both demand and durability.
In that sense, luc poirier is part of a larger story about how visible investors can help turn a product idea into a business strategy. The value of the deal lies not just in the funding, but in the credibility and network that come with experienced backers. For a founder like Mentink, that can matter as much as the cheque itself.
Alexandre Mentink said in a press statement that the interest shown during the program confirmed the potential of the technology. He added that the agreement marks a concrete step in the company’s development and allows it to enter an acceleration phase. His words suggest a founder moving from presentation to pressure, with expectations now tied to delivery.
Who are the people behind the deal?
Three Dragons agreed to invest: Luc Poirier, Dominique Brown, and Georges Karam. Together, they accepted the 250, 000-dollar investment for a 20% stake in CarryU.
The cast of the deal matters because it reflects a mix of business judgment and timing. Mentink did not arrive with a generic product. He arrived with a story shaped by a recent career shift, a public profile, and a business built around an everyday object. The question for the investors was whether that story could support a scalable company. Their answer was yes.
What does this say about the human side of business?
CarryU’s appeal is partly technical, but the story around it is deeply human. Mentink’s path shows how people often build new ventures after personal transitions, not before them. A separation led to a job search. A job search led to a business idea. A business idea led to a televised pitch and then to investment.
That sequence helps explain why viewers and investors alike may have responded to the pitch. It was not only about products. It was about rebuilding work around real life. In that way, luc poirier is linked to more than a transaction; it is tied to a founder trying to turn disruption into structure.
For now, the deal gives CarryU room to grow and a clearer route toward the market. In the studio, a phone accessory was only a product. Outside it, it became a chance to start again.
